freight

Artificial intelligence and digital freight platforms are transforming the logistics industry. Instant rate comparisons, automated load matching, and real-time shipment tracking are making freight management faster than ever. But does that mean freight brokers are becoming obsolete? The reality...

A CH Robinson AI bot called me this evening to get a location update. "She" identified herself as being AI, and I wasn't surprised that I was being called by a bot. It happens alot these days. What did surprise me is that it sounded absolutely real. Instead of acting annoyed about wanting a...