What is this case about?
This is a case about data privacy. We allege that Snapchat is violating the privacy of its users by collecting data (i.e. biometric data) that it should not be collecting without first notifying its users and obtaining written consent. The biometric data that we allege Snapchat is collecting is in the form of face and iris scans and voice prints, which are unique to individuals – no two individuals have the same. Because this data is so unique, there are heightened protections around it. We believe that Snapchat has ignored the protections implemented by Illinois lawmakers through its collection of users’ biometric data without first notifying its’ users and obtaining written consent, which we intend to prove at arbitration.